Product markup is missing merchant listing fields
Why it matters
Without price, availability and identifiers the product cannot appear in shopping surfaces.
What to do about it
Add offers, price, priceCurrency, availability and a GTIN or MPN.
The engine generates this fix itself using the fix_schema strategy. It arrives in your queue as a complete artefact, because an incomplete fix never reaches the queue, and once you approve it the change is pushed and the page re-fetched to confirm it is live.
How it is weighted
These are the values the scoring actually uses, not a description of them. Priority is derived from all three rather than chosen, which is why a high-impact, low-effort finding surfaces above a severe one that would take a quarter to fix.
- Severity
- high
- Impact
- 60% of the weight this category can carry
- Effort
- 30%, where 100% is a project rather than a change
- Confidence
- 80% that a hit is a real problem rather than a pattern we misread
- Area
- Ecommerce
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